How Elon Musk’s view on value switched me to positive success

James DeLuccia
4 min readDec 18, 2020

What is the value of your business, project, and efforts?

How do you define it?

Note — I am not asking how the world defines it. This isn’t their company, their life, or their blood sweat and tears being pulled from your life force. Their opinions don’t matter here.

HOW do you define the value of your work?

Is it profit — GREAT! Profit is important because without you covering your costs, you’ll starve and…

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James DeLuccia

Technologist, Researcher, Artist, Executive, Father, Author, Inventor, Speaker, and CrossFit...